Penetrate the Customer Experience to extract Deep-Insight
In the desire to immerse oneself in the customer experience, the ethnos were a further step compared to traditional qualitative studies.
Hypno-marketing is an even deeper dive into the field of intimacy. It is the ultimate stage of immersion in the customer experience.
It allows you to penetrate the meanders and emotional depths of the decision and the customer experience, in order to extract the deep insight.
And you, who attend interviews or focus groups, behind the one-way mirror, experience an amazing experience.
To be read in Stratégies (In French) → Le marketing s’attaque à l’inconscient des clients